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Monday, August 23, 2010

RUMOUR ALERT: Honda Abandons the sale of Honda Civic and Insight hybrid

Hmmm....No doubt about it, Hybrid sales are slow, I just attributed it to low (are we really desensitized to $1/litre now?!?) gas prices, I don't think that Honda would go to such a drastic measure, but I've been wrong before....Not surprisingly one day or another. With sales exceeding 175 copies since the beginning of the year in Quebec, the hybrid Insight became a burden instead of a source of pride for Honda. Is it too much like the Toyota Prius, its rear seats bit inviting or I do not know what other avatar, but one thing is certain, Honda intends to significantly slow the commercialization of its hybrid cars in the Canadian market. This includes not only the Insight, recently renovated, but the Civic Hybrid.

At first, according to a dealer who prefers to remain anonymous, Honda had decided to remove completely the sale of the Insight and Civic Hybrid, leaving only the new model this year, the CR-Z coupe only hybrid. Such an approach had been an admission of failure on the part of Honda, so that both cars to disappear benefit from a stay that will allow consumers to order. That's what we told the director of public relations for Honda Canada for Quebec, Nadia Mereb. "Our dealers do not keep any of these models (Insight and Civic hybrid) in stock and the customer who wants to buy one should place an order and wait for the car be delivered to him," was echoed by Ms. Mereb.

It is a blow to all those who work to spread products less damaging to the environment and is also proof that Quebecers are shy to adopt greener solutions. Some say that the wrongs come from Honda which has not found the right recipe to woo customers with these two hybrid cars.

It is expected that this new raised much debate in the areas concerned.

Source;
http://monvolant.cyberpresse.ca/dossiers/dossier-auto-ecolo/201008/20/01-4308342-honda-delaisse-la-vente-des-civic-et-insight-hybrides.php?utm_categorieinterne=trafficdrivers&utm_contenuinterne=cyberpresse_B2_automobile_508450_accueil_POS1

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