The Honda City seems to be defying the current financial downturn as it has helped propel Honda Malaysia Sdn Bhd achieve its highest monthly sales ever in history, bringing Honda market share up to 10% of the Total Industry Volume, in a market that has shrunk by 17.5% year on year. Honda scored 1,693 units of the Honda City in January 2009, which is nearly 50% of total Honda sales of 3,815 units. The Civic, Accord and CR-V scored sales of 734, 803 and 413 units respectively. Honda dealership traffic has also doubled ever since the City’s launch. Honda Malaysia has bumped up production for the City by 20% to shorten the waiting period and the Pegoh Plant in Malacca is running at full capacity on two 10-hour shifts and even the occasional runtime during holidays. Read our past coverage of the 2009 Honda City linked below.
Source;
http://paultan.org/archives/2009/02/27/honda-malaysia-scores-highest-monthly-sales-ever-thanks-to-new-2009-honda-city/
Friday, February 27, 2009
Honda Malaysia scores highest monthly sales ever thanks to new 2009 Honda City
7:37 AM
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